Project scope

/ART DIRECTION
/BRAND SYSTEM
/PITCH DECK
/DIGITAL CONTENT
/UI DESIGN

Advanced AI platform unlocking new dimensions in biomarker research and discovery.

Context & Role

Following the success of Surge’s identity, I designed Biomics as its natural continuation: an AI platform turning complex omics data into actionable biomarker discovery. The collaboration culminated with a Nature Biotechnology cover in 2024.

Client location France & USA
Valentin Picot SURGE CMO
Grégoire Bellan BIOMICS Head of Data Science

My Missions

Art direction concept, narrative, visual territory, photo direction, motion supervision
Brand system logo, type, color, icons, layout
Pitch Deck designing impactful investor decks
Print cards, flyers, apparel...
Digital UI product guidelines & website design
Brandbook interactive, scalable documentation

Partners

Film & 3D (images extracts) Doze Studio
Images AdobeStock & Firefly
Developers Wawww studio
Clothing Main Gauche
Print Moo.com

Concept

Biomics is the operational core of Surge’s vision — where data becomes discovery. Inspired by the James Webb Telescope, its hexagonal architecture and metallic textures evoke the machinery of exploration and the precision of AI. Designed as a tool for scientists, Biomics turns massive biological data into structure and understanding. It translates Surge’s cosmic language into performance — carrying its vision forward through a platform built for precision and discovery.

COLORS

Holographic Tones

TEXTURES

Data Landscapes

LAYOUT

Capsules & Modules

GRAPHICS

Geometric Gateway

Logotype

Designing Identity Through Geometric Space Engineering

The logotype echoes the engineered geometry of space exploration, with angular cuts and hexagonal cues recalling modules and airlock doors. This design balances technical rigor with symbolic depth, evoking a gateway to discovery. Its proportions ensure a striking presence at large scale while remaining clear and recognizable in the smallest formats.